There seems to be a lot of change in the air for Marvel Comics as following the recent announcement that long-time writer Brian Michael Bendis is heading for DC Comics, news has now arrived that the publisher has a new man at the top. Marvel announced that effective immediately Editor in Chief Axel Alonso has departed the position and is leaving the company entirely to be replaced by C.B Cebulski.
Alonso has held the top editorial position since 2011 when former EIC Joe Quesada stepped down to take on a bigger role in the organization as the Chief Creative Officer.
Cebulski has worked for Marvel since 2002 in various capacities including as an editor, writer and recruiter. In more recent years he’s served as VP, International Development Brand Management and VP, Marvel Brand Management and Development, Asia. His new position will place him in charge of the editorial and creative side of the publisher where he’ll help find the talent & shape the stories of Marvel’s iconic characters.
“C.B. is one of the most well-known, liked and respected editors and personalities in the comics industry. He has a keen understanding of the Marvel brand, and knows the importance of publishing within the larger Marvel ecosystem,” said Dan Buckley, President, Marvel Entertainment. “As our characters continue to reach unprecedented levels of global popularity, we need to ensure our core comic business sets the standard with fresh and compelling graphic storytelling that excites both our longtime fan base and new fans. Marvel has set a high bar for super hero stories for over 75 years, and we believe C.B. is perfectly positioned to take Marvel Comics to new heights.”
Cebulski, who will relocate from Shanghai to New York City, will begin his leadership in a time where the entire line has recently flipped over to fall into the Marvel Legacy umbrella, which has seen new storylines and books begin along with the return of big legacy numbers on the books and the return of a lot of heroes that had been missing or compromised previously. Because of how far out Marvel has to plan things, it’s unclear when the impact of this leadership will begin to be felt.
“Spending these last 18 months in Asia, and introducing more fans here to the depth of the Marvel Universe, I’ve seen firsthand how our comics and characters constantly bring joy into people’s lives all over the world,” Cebulski said. “I hope to continue capturing that creative magic here at home, and deliver inspirational and entertaining stories that are true to the classic Marvel DNA, but built with an expanding global mindset.”
Alonso’s time as the man in charge has been one that has seen the heroes go through many changes & helped foster much of the diversity and expansion of characters that many have welcomed from the publisher. At the same time, it has also been a time full of some recent controversies from some public pushback against the Captain America/Hydra storyline and when vice president of sales David Gabriel made comments alluding to sales being down because retailers and fans were not buying the diverse heroes books.
Marvel’s release describes Alonso’s departure as having “mutually parted ways with the company” and no real reason was given or where Alonso might be going next in his career.